CUE HEALTH
A few social campaigns leading up to and following Cue Health's big reveal Super Bowl spot. We even got some voiceover help from Gal Gadot.
Pregame Phase
Post-Game Phase
Here is the Super Bowl commercial for context.
Problem: How can we keep the momentum going following our Big Game reveal?
Solution: We build on the Super Bowl spot and the idea that Cue is the newest member of your smart device family.
My Role: Art Direction
Copywriter: Adam Dellavecchia
Creative Directors: Bryan Hutson, Natalie Bierl
Agency: Doner